When is or isn't branding allowed in GNMLS?

In accordance with GNMLS Policies & Procedures Section VI (Parts A, C-E & R), NO branding is permitted in GNMLS. Nothing that can be shared by another REALTOR should promote yourself to their customer or client.

However, there are a few exceptions for content that is shared either directly by the listing agent or when a consumer searches listings on the UpNorthMLS.com search portal.

Please CLICK HERE to view a PDF explaining GNMLS guidelines regarding branded/unbranded content.