NAR CRD Live Webinar: Marketing Strategy & Lead Generation
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When:
May 28, 2026 @ 10:00 am – 5:00 pm
2026-05-28T10:00:00-05:00
2026-05-28T17:00:00-05:00
Marketing and Lead Generation for Buyer’s Agents: Building Your Brand and Business
As a REALTOR®, your success depends on effectively marketing yourself and your services to attract and retain buyers. This live virtual course provides the strategies and tools to build a strong personal brand, develop a results-driven marketing plan, and leverage digital platforms to generate and convert leads. Learn to position yourself as the go-to buyer’s agent in any market, create lasting client relationships, leverage digital platforms, track marketing success, and convert leads into loyal clients. By the end of the course, you'll have a clear roadmap to stand out in your market, deliver exceptional value to home buyers, and grow your business.
Topics Covered
- The role of marketing in generating leads and sustaining a successful real estate business.
- How to create a strong personal brand and implement a targeted marketing strategy.
- Best practices for using social media, digital tools, and analytics to track and enhance marketing efforts.
Additional Information
- Successful completion of this course also fulfills the elective-course requirement to earn the Accredited Buyer’s Representative (ABR®) designation.
- International students can purchase this course at the Member price by becoming an International REALTOR® Member. Click here for more details.
- Continuing Education (CE) credit is not available for this course.